@book{Berndt2020Inter-68745,
  year={2020},
  doi={10.1007/978-3-662-60861-6},
  isbn={978-3-662-60860-9},
  publisher={Springer},
  address={Berlin},
  title={Internationales Marketingmanagement},
  edition={6., überarbeitete und erweiterte Auflage},
  author={Berndt, Ralph and Fantapié Altobelli, Claudia and Sander, Matthias}
}

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