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A Manager's Guide to Assessing the Impact of Government Social Media Interactions

A Manager's Guide to Assessing the Impact of Government Social Media Interactions

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MERGEL, Ines, 2014. A Manager's Guide to Assessing the Impact of Government Social Media Interactions. IBM Center for the Business of Government

@book{Mergel2014Manag-36364, publisher={IBM Center for the Business of Government}, title={A Manager's Guide to Assessing the Impact of Government Social Media Interactions}, url={http://www.businessofgovernment.org/report/manager%E2%80%99s-guide-assessing-impact-government-social-media-interactions}, year={2014}, author={Mergel, Ines} }

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