Forming and norming social media adoption in the corporate sector

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MERGEL, Ines, Gabriel MUGAR, Mohammad Hossein JARRAHI, 2012. Forming and norming social media adoption in the corporate sector. The 2012 iConference : iConference '12. Toronto, Ontario, Canada, Feb 7, 2012 - Feb 10, 2012. In: Proceedings of the 2012 iConference. New York, NY:ACM Press, pp. 152-159. ISBN 978-1-4503-0782-6. Available under: doi: 10.1145/2132176.2132196

@inproceedings{Mergel2012Formi-35736, title={Forming and norming social media adoption in the corporate sector}, year={2012}, doi={10.1145/2132176.2132196}, isbn={978-1-4503-0782-6}, address={New York, NY}, publisher={ACM Press}, booktitle={Proceedings of the 2012 iConference}, pages={152--159}, author={Mergel, Ines and Mugar, Gabriel and Jarrahi, Mohammad Hossein} }

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