Moralizing the corporation : transnational activism and corporate accountability


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HOLZER, Boris, 2010. Moralizing the corporation : transnational activism and corporate accountability. Cheltenham:Edward Elgar. ISBN 978-1-84844-759-2

@book{Holzer2010Moral-34279, isbn={978-1-84844-759-2}, publisher={Edward Elgar}, title={Moralizing the corporation : transnational activism and corporate accountability}, year={2010}, address={Cheltenham}, author={Holzer, Boris} }

<rdf:RDF xmlns:rdf="" xmlns:bibo="" xmlns:dc="" xmlns:dcterms="" xmlns:xsd="" > <rdf:Description rdf:about=""> <dcterms:issued>2010</dcterms:issued> <dc:contributor>Holzer, Boris</dc:contributor> <bibo:issn>978-1-84844-759-2</bibo:issn> <dc:creator>Holzer, Boris</dc:creator> <dc:date rdf:datatype="">2016-06-08T09:08:56Z</dc:date> <dc:language>eng</dc:language> <dcterms:available rdf:datatype="">2016-06-08T09:08:56Z</dcterms:available> <dcterms:abstract xml:lang="eng">This insightful book examines how transnational corporations respond to the challenges of anti-corporate activism and political consumerism. In prominent cases involving major corporations such as Nestle, Nike and Royal Dutch/Shell, transnational activists have successfully mobilized public opinion and consumers against alleged corporate misdemeanours. Campaigns and boycott calls can harm a corporation's image but, as this book points out, public scrutiny also gives corporations the opportunity to present themselves as responsible and accountable corporate citizens who subscribe to the very norms and values propagated by the activists. Academics, scholars and postgraduate students in international business management, organization studies, social movement studies and political sociology will find this book invaluable.</dcterms:abstract> <dc:publisher>Cheltenham</dc:publisher> <bibo:uri rdf:resource=""/> <dc:publisher>Edward Elgar</dc:publisher> <dcterms:title>Moralizing the corporation : transnational activism and corporate accountability</dcterms:title> </rdf:Description> </rdf:RDF>

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