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Personalization, authentication and self-disclosure in self-administered Internet surveys

Personalization, authentication and self-disclosure in self-administered Internet surveys

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JOINSON, Adam N., Alan WOODLEY, Ulf-Dietrich REIPS, 2007. Personalization, authentication and self-disclosure in self-administered Internet surveys. In: Computers in Human Behavior. 23(1), pp. 275-285. ISSN 0747-5632. eISSN 1873-7692

@article{Joinson2007Perso-28695, title={Personalization, authentication and self-disclosure in self-administered Internet surveys}, year={2007}, doi={10.1016/j.chb.2004.10.012}, number={1}, volume={23}, issn={0747-5632}, journal={Computers in Human Behavior}, pages={275--285}, author={Joinson, Adam N. and Woodley, Alan and Reips, Ulf-Dietrich} }

<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:bibo="http://purl.org/ontology/bibo/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:dcterms="http://purl.org/dc/terms/" xmlns:xsd="http://www.w3.org/2001/XMLSchema#" > <rdf:Description rdf:about="https://kops.uni-konstanz.de/rdf/resource/123456789/28695"> <dc:contributor>Joinson, Adam N.</dc:contributor> <dc:creator>Woodley, Alan</dc:creator> <dcterms:abstract xml:lang="eng">Two studies are presented that examine disclosure of sensitive information and personalization in Internet-based surveys. In the first study, the impact of a personalized salutation on two forms of non-disclosure to a sensitive personal question (salary level) is tested. The results revealed that a personalized salutation tends to increase levels of active non-disclosure (measured through use of an ‘I prefer not to answer’ option), but not passive non-disclosure (where the respondent selects no option). In the second study, participants are directed to the study via either a personalized URL (which incorporated an encoded identifier not obvious as such to the responder) or via a secure log-on page that required the user to type in identifying information. Non-disclosure to a sensitive question (salary) was significantly higher when participants went through a log-on procedure. We suggest that this pattern of non-disclosure to sensitive questions reflects increases in identifiability when a personalized salutation or log-on procedure is used. We further suggest that the provision of an active non-disclosure option to a sensitive question is particularly appropriate in contexts in which anonymity may be compromised, since it enables participants to both protect their privacy and respond appropriately to the survey.</dcterms:abstract> <bibo:uri rdf:resource="http://kops.uni-konstanz.de/handle/123456789/28695"/> <dc:language>eng</dc:language> <dc:contributor>Reips, Ulf-Dietrich</dc:contributor> <dc:creator>Joinson, Adam N.</dc:creator> <dc:date rdf:datatype="http://www.w3.org/2001/XMLSchema#dateTime">2014-08-13T16:55:18Z</dc:date> <dc:creator>Reips, Ulf-Dietrich</dc:creator> <dcterms:bibliographicCitation>Computers in Human Behavior ; 23 (2007), 1. - S. 275-285</dcterms:bibliographicCitation> <dcterms:rights rdf:resource="http://nbn-resolving.org/urn:nbn:de:bsz:352-20140905103605204-4002607-1"/> <dc:rights>deposit-license</dc:rights> <dcterms:available rdf:datatype="http://www.w3.org/2001/XMLSchema#dateTime">2014-08-13T16:55:18Z</dcterms:available> <dc:contributor>Woodley, Alan</dc:contributor> <dcterms:title>Personalization, authentication and self-disclosure in self-administered Internet surveys</dcterms:title> <dcterms:issued>2007</dcterms:issued> </rdf:Description> </rdf:RDF>

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