The question-behavior effect from an action control perspective

Gollwitzer, Peter M.; Oettingen, Gabriele

The question-behavior effect from an action control perspective

Files

Gollwitzer_Oettingen_The_Question_Behavior_Effect_2008.pdf(72.42 KB)

Date

2008

Authors

Gollwitzer, Peter M.

Oettingen, Gabriele

Publication type

Journal article

Published in

Journal of Consumer Psychology ; 18 (2008), 2. - pp. 107-110. - ISSN 1057-7408. - eISSN 1532-7663

Abstract

The question-behavior effect is discussed by taking an action control perspective. With respect to the determinants of the effect, it is asked whether its strength is dependent on the features of the behaviors at issue (e.g., difficulty), how the question targets the critical behaviors (e.g., in terms of attitudes or intentions, frequency or intensity), and in which context it is asked. With respect to the psychological processes, it is questioned whether the activation of positive implicit attitudes underlies the effect. Finally, to counter unwanted question-behavior effects on risky behaviors, an intervention treatment geared at blocking such effects is suggested that is based on the self-regulation of goal setting (by mental contrasting; Oettingen, 2000) and goal implementation (by forming if-then plans; Gollwitzer, 1999).

Subject (DDC)

150 Psychology

Cite This

ISO 690

GOLLWITZER, Peter M., Gabriele OETTINGEN, 2008. The question-behavior effect from an action control perspective. In: Journal of Consumer Psychology. 18(2), pp. 107-110. ISSN 1057-7408. eISSN 1532-7663. Available under: doi: 10.1016/j.jcps.2008.01.004

BibTex

@article{Gollwitzer2008quest-10934,
  year={2008},
  doi={10.1016/j.jcps.2008.01.004},
  title={The question-behavior effect from an action control perspective},
  number={2},
  volume={18},
  issn={1057-7408},
  journal={Journal of Consumer Psychology},
  pages={107--110},
  author={Gollwitzer, Peter M. and Oettingen, Gabriele}
}

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