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Emotions in Online Gambling Communities : A Multilevel Sentiment Analysis

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2020

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Kaakinen, Markus
Oksanen, Atte
Sirola, Anu
Savolainen, Iina

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https://doi.org/10.1007/978-3-030-49570-1_38
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MEISELWITZ, Gabriele, ed.. Social Computing and Social Media : Design, Ethics, User Behavior, and Social Network Analysis. 1st edition. Cham: Springer International Publishing, 2020, pp. 542-550. Lecture Notes in Computer Science. 12194. ISBN 978-3-030-49570-1. Available under: doi: 10.1007/978-3-030-49570-1_38

Zusammenfassung

In this study, we analyzed whether interaction dynamics are related to emotional expressions within online gambling communities. As data, we used 8452 comments posted on Reddit gambling communities. The data were analyzed with sentiment analysis tool VADER and multilevel regression analysis. Results showed that comments were more positive when they were directed to other users and made by users with more interactive commenting behavior. Comments were less positive in those discussions that were most active and in those that mainly involved replies to other users. We also found that more positive posts received more positive commenting and negative posts received more negative comments. Overall, the activity and interactivity of communication and emotional correlation are associated with positive emotional expression in online communication. For negative emotions, we found evidence only for emotional correlation. Future studies should explore how interaction dynamics together with more contextual factors shape emotional expressions within online communities.

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Fachgebiet (DDC)
320 Politik

Schlagwörter

Gambling, Online communities, Emotions, Sentiment analysis, Online interaction

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22nd HCI International Conference : HCII 2020, 19. Juli 2020 - 24. Juli 2020, Copenhagen, Denmark
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ISO 690KAAKINEN, Markus, Atte OKSANEN, Anu SIROLA, Iina SAVOLAINEN, David GARCIA, 2020. Emotions in Online Gambling Communities : A Multilevel Sentiment Analysis. 22nd HCI International Conference : HCII 2020. Copenhagen, Denmark, 19. Juli 2020 - 24. Juli 2020. In: MEISELWITZ, Gabriele, ed.. Social Computing and Social Media : Design, Ethics, User Behavior, and Social Network Analysis. 1st edition. Cham: Springer International Publishing, 2020, pp. 542-550. Lecture Notes in Computer Science. 12194. ISBN 978-3-030-49570-1. Available under: doi: 10.1007/978-3-030-49570-1_38
BibTex
@inproceedings{Kaakinen2020Emoti-59977,
  year={2020},
  doi={10.1007/978-3-030-49570-1_38},
  title={Emotions in Online Gambling Communities : A Multilevel Sentiment Analysis},
  number={12194},
  isbn={978-3-030-49570-1},
  publisher={Springer International Publishing},
  address={Cham},
  series={Lecture Notes in Computer Science},
  booktitle={Social Computing and Social Media : Design, Ethics, User Behavior, and Social Network Analysis},
  pages={542--550},
  editor={Meiselwitz, Gabriele},
  author={Kaakinen, Markus and Oksanen, Atte and Sirola, Anu and Savolainen, Iina and Garcia, David}
}
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