Who Gets into the Papers? : Party Campaign Messages and the Media

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2020
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Meyer, Thomas M.
Wagner, Markus
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British Journal of Political Science. Cambridge University Press. 2020, 50(1), pp. 281-302. ISSN 0007-1234. eISSN 1469-2112. Available under: doi: 10.1017/S0007123417000400
Zusammenfassung

Parties and politicians want their messages to generate media coverage and thereby reach voters. This article examines how attributes related to content and sender affect whether party messages are likely to get media attention. Based on content analyses of 1,613 party press releases and 6,512 media reports in a parliamentary, multiparty context, we suggest that party messages are more likely to make it into the news if they address concerns that are already important to the media or other parties. Discussing these issues may particularly help opposition parties and lower-profile politicians get media attention. These results confirm the importance of agenda setting and gatekeeping, shed light on the potential success of party strategies, and have implications for political fairness and representation.

Zusammenfassung in einer weiteren Sprache
Fachgebiet (DDC)
320 Politik
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campaign communication, election campaigns, party–media agenda setting, issue competitio,n political parties, press releases, media gatekeeping
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ISO 690MEYER, Thomas M., Martin HASELMAYER, Markus WAGNER, 2020. Who Gets into the Papers? : Party Campaign Messages and the Media. In: British Journal of Political Science. Cambridge University Press. 2020, 50(1), pp. 281-302. ISSN 0007-1234. eISSN 1469-2112. Available under: doi: 10.1017/S0007123417000400
BibTex
@article{Meyer2020Paper-54829,
  year={2020},
  doi={10.1017/S0007123417000400},
  title={Who Gets into the Papers? : Party Campaign Messages and the Media},
  number={1},
  volume={50},
  issn={0007-1234},
  journal={British Journal of Political Science},
  pages={281--302},
  author={Meyer, Thomas M. and Haselmayer, Martin and Wagner, Markus}
}
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