Layout Rules for Graphical Web Documents

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Date
1996
Authors
Borchers, Jan
Klingert, Arnold
Knörzer, Clemens
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Computers and Graphics ; 20 (1996), 3. - pp. 415-426
Abstract
The number of companies, institutions, and individuals competing for attention
in the World-WideWeb is growing exponentially. This makes designing informative, easy-to-grasp, and visually appealing documents not only important for user-friendly information presentation, but also the key to success for any information provider. In this paper, we present layout guidelines for textual and graphical, static and dynamic, 2-D and 3-D Web documents which are drawn from fields as diverse as typography, Gestalt psychology, architecture, hypertext authoring, and human-computer interaction. Web documents are classified into five basic types, and our layout rules are applied to each of these. Finally, we show how currently evolving standards (HTML 3.0 for text and still graphics, Java for 2-D animation, and VRML for 3-D worlds) support applying those rules.
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004 Computer Science
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ISO 690BORCHERS, Jan, Oliver DEUSSEN, Arnold KLINGERT, Clemens KNÖRZER, 1996. Layout Rules for Graphical Web Documents. In: Computers and Graphics. 20(3), pp. 415-426. Available under: doi: 10.1016/0097-8493(96)00011-8
BibTex
@article{Borchers1996Layou-5950,
  year={1996},
  doi={10.1016/0097-8493(96)00011-8},
  title={Layout Rules for Graphical Web Documents},
  number={3},
  volume={20},
  journal={Computers and Graphics},
  pages={415--426},
  author={Borchers, Jan and Deussen, Oliver and Klingert, Arnold and Knörzer, Clemens}
}
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